BRAND IDENTITY 'MONUMENT'
The idea: To create a series of 3 highly produced Idents with a rational to convey a window into USA. Working closely with design Agency Gretel in New York, we shot all 3 Idents with the remit to show a window of USA with a slight UK skew.
Director: Gretel / Jody Malam
Art Director: Dennis Smith
Post Production: Gretel / 5Creative